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Conversion Rate Optimization Manager

Pennylane·Paris·Remote·Posted 30 October 2026

About the role

WHY THIS ROLE EXISTS At Pennylane, our website plays a pivotal role in acquiring and converting customers, transforming traffic from paid acquisition, SEO, partnerships, and other channels into sign-ups, demo bookings, and product adoption.   As we accelerate our Financial Services offering, including pro account, and the monetization of our existing customer base, we are seeking a Conversion Rate Optimization Manager to own conversion across these strategic areas.   You will lead the production and optimization of website pages and paid landing pages, from identifying friction to measuring business impact.   You will join the Website team within Growth and collaborate closely with Growth Engineers and Data in a multidisciplinary squad.   🌍 ABOUT PENNYLANE Pennylane is one of France’s leading fintech unicorns, building the financial and accounting operating system for European SMEs and accounting firms.   Founded in 2020, we help business owners make better decisions and empower accountants to focus on advising their clients.   KEY FIGURES AND AMBITION - 💻 Over 1.3 million SMEs already work with Pennylane - 🤝 More than 7,000 accounting firms use our platform…

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