Product Marketing Manager
Campfire·San Francisco·Posted 21 September 2026
About the role
About Campfire Campfire is a next-gen core accounting platform built for modern mid-market finance teams. We’re building the future of ERP by replacing outdated systems and manual accounting processes with an AI-native platform that helps finance teams move faster and operate more efficiently. About the role You'll join Campfire's product marketing team as our second PMM, owning our core product capabilities (core accounting, GL, close, revenue).. You'll shape how we position and launch what we build, give Sales what they need to win, and bring the market's voice back into product decisions. What you'll do - Own positioning, messaging and narrative for our core product capabilities (GL, close management, revenue) , grounded in customer research, win/loss and competitive analysis. - Lead go-to-market for product launches: tiering, launch plans, internal readiness, launch content and cross-team coordination. - Build and maintain sales enablement (pitch decks, battlecards, objection handling, demo narratives) and run training with Sales and SDRs. - Own competitive intelligence for your area: track competitors, maintain battlecards and brief the field. - Partner with…
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